MarTech for Higher Ed

A Sercante Seminar

Join us on June 2nd from 12-4 PM Eastern for the first annual MarTech for Higher Ed Seminar! At this event, we will be talking with higher education institutions who have embraced marketing automation technology and adapted their processes to thrive in a virtual world.

We will be diving into how Pardot, the Salesforce platform, and some amazing ISV Partners can assist schools with personalizing their message throughout the student lifecycle.

12pm ET
KICK OFF: Marketing & Engagement

A keynote from Salesforce.org | Corey Snow

1pm ET
Track 1: Recruiting Using Conversational Marketing

IMD  |  Liam Taylor

Track 2: Advancement
Causeview  |  Ian Hayes

2pm ET
Track 1: Online Learning 

Worcester Polytechnic Institute  |  Jody Reis, Kara Crosson, & Amanda Keighley

Track 2: Recruiting & Admissions
California State University - Bakersfield   |   Stacey Childress  
University of Colorado Law School  |   Julia Roth & Jon Sibray 

3pm ET
Circles of Success

Demos with top Higher Ed ISVs & Vendors: